How to write content for your target audience
There are many reasons why identifying target audience is important and there are pitfalls and risks if you don’t. If you don’t know who you’re target audience is…
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Tag: seo content writer.
Strategy.Creativity.Technology.
Ideas and practical guidance for making digital work harder.
The journal · page 2
Notes for people
making things happen.
No trend reports for the sake of it. This is where we unpack decisions, share useful methods and explore what better creative and technical work looks like in practice.
Consumers Ignore Advertising, but are Attracted to Content
We are exposed to so many different advertising messages we’ve become desensitised and it doesn’t work anymore. It’s not just happening offline, via television, newspapers and magazines,…
Read article ↗4 awesome tools to track content marketing success
In order to gauge accurately how successful a piece of content is/was, you need to know who engaged with it. I like to know who shared it,…
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04Blog post checklist
Blog posts come in all different shapes and sizes and there’s no strict rules as to how they should be written, but every now and again you…
Read article ↗Writing Big Ideas – Don’t sweat the small stuff
Like any pursuit, writing, or at least writing well is a skill that needs constant honing and practice to perfect. Even an experienced writer with many years…
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06Now is the best time to become a prolific blogger – here’s how to do it
Everyone can write but most people don’t realise that the best time is now. A lot of people say they would love to write more or even…
Read article ↗Blogging and your long term Content Marketing strategy
To be successful as a blogger and make it work from an SEO perspective, you need to post something regularly. And by regularly we mean at least…
Read article ↗The Importance of Having a Business Blog
Photo courtesy of fantero When you think of blogging and bloggers, what comes to mind? Some people imagine bloggers as people who like tinkering about with something…
Read article ↗why aren’t you blogging?
If you’ve found your way to this blog post, then you’re probably considering outsourcing your blog posts. If this is the case, there’s a few things I’d…
Read article ↗This is the worst thing you can do with your company blog
I was playing peak-a-boo with my 3 year old recently. You know this game, it’s where you cover your eyes with your hands, then open them like…
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