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It is crucial for a business to be as high as possible when 'Googled'. Millions of people use google more than once a day all for different reasons. Therefore, when it comes to your businesses area, how can you be at the top of the search results and get the edge on your competitors? This blog will include 3 ways you can progress up the ladder and gain more visitors to...

It might not be halfway through 2017 yet, but at EasyWebsiteUK we're already looking ahead to 2018 website design trends and in the process; we're looking forward to the 1990s as we see history start to repeat itself. Your digital strategy is not clear. Do you have a digital strategy? If you don’t then you really need to put one in place. Having a new website can be the focus point of your digital...

Are you looking for a quick-fix to increase sales? Welcome to the club, so is everybody else. The truth is, it doesn't exist. Article by Nathan Blackburn, director of EasyMediaUK Limited. However, there are a number of quick tips you can follow to build an audience, engage them and sell more through multi-channel conversion funnels. A conversion funnel is simply the journey a user takes from responding to your marketing to buying your product...

Customers are the most important aspect of your business, without them it’s pointless. In this article I’m going to tell you how to attract them and make them stay with your business. Target audience… An important part of attracting the customers is to actually know what customers you want in your business - whether it’s a female customer, a male customer, children, adults, the elderly etc. You have to make sure that you...

An email signature is often seen as an afterthought, but it's it's the last thing your reader will see. It tells people exactly who you are, how to reach you and where to find out more. Here are 6 top tips on how to spruce up your email signature and leave a lasting impression. 1. Design hierarchy - list information in terms of importance. Use a larger font for your name at the top so the eye gradually absorbs information in order of relevance. 2) Coloured font - used sparingly, a little colour draws the reader's eye to important information....

Guest Blog: If you are a small or medium size business owner in today's economic World. Sooner or later you'll need to put your business online. If you're not a marketing whizz, mastering online marketing strategies and search engine optimisation, will be a tough learning curve. This is where opening the door to a seo professional will help. What Can a SEO Consultant Bring to the Table? 1. Save Time. Applying SEO to your website...

Snapchat is one of the fastest-growing social networks, with over 100 million daily active users and 400 million snaps per day. Celebrities and businesses are using Snapchat management on a daily basis to produce stories and information that engage and excite audiences. Although a Snapchat story only lasts for 24 hours before disappearing completely, it will create a lasting impression if effective enough. There are various ways that Snapchat can be...

Social Media is arguably the most cost effective online marketing for any sized business - especially small and medium-sized enterprises (SMEs). If you are running a small business in 2016 and still not using social media correctly you are definitely missing out on many sales leads. Social media doesn't just lead to direct enquiries, but also to an increase in website traffic. Here are a few tips to help you use...

Blogging is one of the most effective tools that a business can use to engage with their customers and keep them updated with any new products/services along with any new developments that may be of interest/relevance. Here are some reasons as to how and why blog content writing can be extremely valuable to your business. A blog is a simple way of connecting with your customers and can be used as a...

Article by Nathan Blackburn, Managing Director of EasyWebsiteUK We understand that you know every detail about your business but is that really what your customer wants to know? One of the biggest problems we face when creating websites for our clients is content – both volume and quality. It is by far the biggest cause of delayed launches and low conversion rates. Here are a few questions to ask yourself when creating content...